We’ve just released our new Impact Report for 2022-23! Take a look here.

This Girl Can

This Girl Can

This Girl Can is a campaign to get women across the country more physically active.

Women should feel comfortable exercising without fear of judgement, whether that’s judgement for their physical appearance, ability or judgement for spending time on themselves rather than family.

This Girl Can, funded by The National Lottery celebrates women in all shapes, sizes and abilities and recognises and breaks down barriers which prevent women and girls from playing sport and being physically active.

If you’re a woman living in Norfolk who wants to get more physically active, be sure to check out the videos below to get started. You can then check out the exercises on the rest of the site to kick-start your active journey and begin celebrating your body.


2.4 million fewer women than men reported enjoying sports and physical activity. This needs to change.

The Enjoyment Gap, This Girl Can (2023)

The Enjoyment Gap

This Girl Can has inspired over 2.9 million phenomenal women to get active. Everyday women with relatable bodies gave judgement the finger and got moving in ways that worked for them.

But despite this progress, there is still more to do. Research shows that the pandemic and cost-of living crisis have had a disproportionate impact on women. Meaning they have less to spend on weekly budgets and less time to spend on themselves. As a result, their activity levels have fallen and show little sign of recovery.

2.4 million fewer women than men strongly agree that they enjoy getting active. TGC call this the enjoyment gap in their latest campaign. And it’s up to all of us to close it.

The enjoyment gap is not inevitable, and is completely fixable by challenging the practical and structural obstacles that make activity feel less welcoming for women. Focusing on making activity more safe, social, self-affirming and suitable for women. Together, we can reshape women’s experiences to welcome all women with open arms, and make a real difference to how women experience activity.

This Girl Can Logo

This Girl Can: Join in

For those wanting a little extra motivation, check them out on Twitter @ThisGirlCanUK. You’ll see what other strong females around the country are doing. Also, if you’re part of a local club or team, or have solo achievements, why not share and inspire others? Be sure to tag them in whatever you do so you can join in with the community.

To find exercises you can do at home, you can also check out the Active at Home section. There are also accessible exercises for all ages and abilities to get you started.

Check out the This Girl Can website for ways to get involved whilst at home, work, or on the move.